03. BBC HABITAT

Data visualisation, 2020

D&AD New Blood Awards Yellow Pencil Winner 2020.

In a world increasingly saturated with data, how can we harness it for good? Climate change is the most pressing issue of our generation, yet it can often feel distant and abstract. BBC Habitat is an app that visualises users' carbon footprint as a personal Habitat. The information that the app provides helps users understand how their actions affect the environment, while the immersive experience of augmented reality brings people into the habitats at risk to grant a feeling of connection to the natural world.

ROLE: CONCEPT, CO-CREATIVE DIRECTION, AUDIO VISUAL
In collaboration with Thomas Bugg, Jann Choy and Betty Lu